Strategy 180 is a high-powered marketing consultancy for a wide range of clients. From technology
start-ups to well established Fortune 500 companies, Strategy 180 blends detailed strategic planning with integrated brand marketing to help clients properly position their go-to-market ventures for optimum success.

When ZOOM, one of the leading physical therapy and sports performance centers in the U.S., needed to upgrade their Internet presence, they engaged Range to redesign their website and enhance its performance like the professional athletes they train.

Range has recently created new brands for a wide range of client ventures. A few notable brands are Opa Cove, HealthSpringMD, TheInsuranceShopUSA.com, Anchor Marina and Astrisk Doors. These brands reflect fresh thinking and distinctive appeal that will immediately give our clients the identity advantage they seek. But don't just take our word for it, experience it yourself by embarking on a brand adventure with us.

The Dallas Black Dance Theatre is one of the world’s most recognized contemporary modern dance institutions. Range was asked to create a new and extensive interactive website that reflected the artistic excellence and multi-cultural heritage of the Dallas Black Dance Theatre as well as a home for all information regarding the organization.

A wide variety of work from Range has recently been included in Print's 2009 Regional Design Annual
and Graphic Design USA. A few notable projects include OrangeCup, Northwood Farms, DSVC Rough, BingBangBoom!, Ritz-Carlton Mammoth, RangeSupply Travel Mugs and our very own RangeUS.com website. In total, 13 of our most distinguished projects were chosen to appear in their 2009 Design Annuals. A nice confirmation that others are noticing what we do for our clients too.

Range develops a comprehensive brand identity and marketing communications program which positions Palmaz Scientific at the forefront of the global medical device market. Palmaz Scientific, a leader in next generation prosthetic devices for the cardiovascular implant market, needed an integrated brand-marketing solution that reflected its industry leading innovation. Armed with an extensive intellectual property portfolio of patented technology and processing methods, Range created a distinctive identity for Palmaz Scientific that articulates the future direction of its medical technology science.

Home is where the brand lives. Riverstone Residential, the leading multi-family property management firm in the U.S. with over $25 billion under management, asked Range to rethink, rebrand and revitalize its entire corporate identity and marketing communications to magnify its innovative and extensive property management services. The result is a robust and integrated brand-marketing program that firmly places Riverstone Residential at the top of the national property management map with a distinctive voice across all brand channels.

Range designs an award-winning publication for the Dallas Society of Visual Communications and focuses on the sustainability and reusability of print communications in today’s eco-friendly environment. The solution is a well-crafted and thought provoking publication that redefines what it means to be sustainable by increasing functionality and utilizing the latest in FSC certified printing techniques. Our goal was to demonstrate how design can create new opportunities and influence social responsibility in the commercial arts. Helping elevate design thinking for a greener world.

The industry accolades continue piling up as creative excellence keeps Range and our clients out in front of their competition. Range has recently received numerous design awards from a wide variety of design and advertising organizations including the 2009 HOW International Design Annual, the DSVC Dallas Show, Logo Lounge, Rockport’s Really Good Packaging Explained, and TheDieline.com. Plus, our integrated branding program for OrangeCup helped them receive the International Council of Shopping Centers’ 2009 “Hot Retailer” Award for their innovative retail concept. These combined honors substantiate the importance of how smart brands and businesses gain greater awareness, appeal and success in the marketplace.

Range teams with Gensler Architects and launches a fresh and exciting integrated retail brand for fast growing OrangeCup. Creating a hip and engaging experience for this forward thinking frozen yogurt brand.

OrangeCup is an upscale brand of 100% natural frozen yogurt with a plethora of fresh topping possibilities. The OrangeCup brand launch is designed to create awareness and visibility in every market location they enter. Range has developed a comprehensive image and voice for OrangeCup across every brand communication channel. Helping create an enthusiastic and loyal following for active lifestyle and health conscious consumers.

Defining the luxury lifestyle. Range creates an award winning and integrated brand marketing program for the Ritz-Carlton Residences, Mammoth. Giving this world-class mountain development the life and style it deserves. For this project, Range created an integrated brand marketing program on a mammoth scale to capture the essence of this leading luxury residence development. And in record time. The campaign included everything from oversized collateral and state-of-the art interactive experiences to a multi-channel advertising campaign and engaging environmental graphics for their sales office.

Graphis, the leading international publication on design, has selected 14 logo and identity projects from Range to be featured in their upcoming book, Graphis International Logo Design. Being recognized by Graphis is always a special honor and an affirmation that our commitment to design excellence is noticed by others. We are especially happy for the recognition this brings our clients. Without great clients, the opportunity and achievements would not be possible. We enjoy sharing these awards with everyone. It is always fun bringing home the gold.

Sweet success in package design. Range’s recent design for a line of 100% organic gourmet maple syrups for Northwood Farms has been included in the Communication Arts 2008 Design Annual. CA is one of the most respected design competitions in the U.S. and abroad. The Northwood Farms package design was selected from almost 9,000 entries and represents the best-of-breed in contemporary design. Northwood Farms is a boutique brand of select gourmet and handcrafted foods in specialized categories. Range created a custom packaging and design solution that reflects the high quality ingredients and connects with consumers looking for products made in small batches and delivered straight from the farm.

The sound of music. Special effects. Multiple genres. All masterfully designed for the commercial music, video, animation, film and broadcast markets. Range helped BingBangBoom elevate its brand and turn up the volume on its product design and packaging. Engineering a sweet sounding and visually appealing solution that is sure to capture the attention of the various audiences.

We've recently undergone a brand transformation of our own and moved to a new location. The new space energizes our creative spirit and elevates wide open thinking, RANGE style. Our new home on the RANGE is the perfect place for your brand to grow and thrive. Let us show you how our integrated capabilities can become the successful catalyst for your next business venture. Transform your brand today: brandscape@rangeus.com

Check out our new digs: 2257 Vantage | Dallas, Texas 75207

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